I think item personalization is a great idea as Teddy just added it for the Rainbow Bridge tee and Hoodie collection. It could become appropriate in other graphics that you do, for example Sports, you have a dog doing agility in more than one design. Just one example of the many opportunities where a customer perhaps might like a personalization. Two other ideas since Christmas is coming, are the "naughty and nice and still trying" tee and the new "He nose" inside the wreath. I would definitely do those graphic ideas myself!